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Aviva Case Study
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Aviva

Top 250 Leaders Programme

Compliance communications, leadership development, and innovative animation content.

Compliance Communications

The Challenge

Make compliance training engaging. The previous approach to security, data protection, and ethics was dry and failing to resonate with staff.

The Solution

Emotional, dramatic 30-second films depicting real workplace mistakes - a pirate in reception, an unlocked computer, an overheard conversation - all memorable and engaging.

The Impact

Mandatory training transformed into content staff actually remembered and talked about.

Aviva Compliance Communications Video

Watch: Compliance Communications

Leadership Accelerator

The Challenge

Capture a £1m+ programme developing Aviva's top 250 leaders, including experiential learning at an Olympic rowing facility.

The Solution

Small crew and drone filming, with edited content delivered overnight for the following morning's presentation. Bitesize clips distributed through Aviva's internal portal.

The Impact

Extended the programme's reach beyond the live event, allowing participants to reflect and share experiences.

Aviva Leadership Accelerator Video

Watch: Leadership Accelerator

Aviva Animation

The Challenge

Communicate the value of a new data science hub across the organisation. Complex technical concepts needed to be accessible to all.

The Solution

Futuristic animation explaining machine learning benefits for insurance, bringing abstract concepts to life in an engaging way.

The Impact

Displayed at events and reproduced on promotional materials, building understanding and excitement about Aviva's data science capabilities.

Aviva Animation Video

Watch: Aviva Animation

"Primed Media are a rare find - combining world-class production skills with creative vision and learning expertise. They keep things simple and that delivers brilliant results."
Aviva

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